Hi there
I’m Fanny and specialize in ecommerce analytics.
I’ve been using Google Analytics, Tag Manager and Looker Studio since 2016.
Need help with Google Analytics?
Let’s talk.
Have a lovely day,
CJ – Ecommerce Consultant
Fanny is a true professional! Understated, on time and over delivers. Next contract going up now to continue the great work together. Thank you!
Stephen – Ecommerce Manager
Working with Fanny has been a pleasure. I appreciate the professionalism and enthusiasm she brought to the table. Fanny's attention to detail, problem-solving skills, and timely communication were key factors in the project's smooth progression.
Jean-Nicolas – SEO Agency
Fanny is very committed to her work, even when unexpected difficulties arise. She seeks to resolve them, while ensuring good communication.
This is what it looks like when our work together is over.
This dashboard is interactive on Looker Studio.
Track your ecommerce data
A user arrives on your web shop, they add some products to their cart, and then leave.
Why? And what can you do about it?
To know that, I set up the ecommerce tracking you need.
Set up Google Analytics 4
What’s happening on your website? What campaigns should you invest in? What kind of users convert the most?
Google Analytics can help you answer all your questions.
I implement it with Google Tag Manager and all the custom settings you need.
Track your advertising conversions
May you use Google or Meta, you only have one goal: sales.
I track your direct sales or lead generation with Google Tag Manager.
You have all the information you need to invest in the right campaigns.
Implement a more ethical tracking
Don’t put all your eggs in the same basket. But we heavily depend on Google for our data.
Not anymore.
Matomo is open source, Plausible cookieless, and they both respect everyone’s data.
Manage your cookies and consents
Managing your users’ cookies and consent can be easy.
Cookiebot is one of the most used tools, is easy to use and custom.
Your users will feel safe seeing a tool they already know well.
Report your data on Looker Studio
You have 99 problems and data shouldn’t be one.
I gather all your tools data into one report.
You have only one place to review your results, no more.
Increase your conversions
Conversions are sales and all the relevant actions leading to it. The more, the better.
You do that by building a system. I bring in that system.
It’s also called Conversion Rate Optimization (CRO) or A/B Testing.
